Brand characters

The illustrations were created for Tanja Hersche, a brand identity designer working across brand strategy, personal branding and Human Design. Her approach is centred around helping people discover what makes them unique and build brands that feel true to who they are.


Client: Tanja Hershe Design Studio →

I explored individuality as something made up of many different parts. Human features, organic shapes, animal references and geometric forms come together to create characters with their own distinct identities. The result is a surreal world that celebrates difference, individuality and authenticity.

2026